Being All Things to All People

Having being in the Managed Services game for about 25 years, as you can imagine we have seen the industry change drastically. When End to end started 23 years ago there weren’t too many Managed Service Providers out there. Today everyone is doing it, but what I have noticed is that many are trying to be all things to all people. In our infancy as an organization we were very opportunistic and took any business that came our way. As we matured we have narrowed our focus so that we can be the best at what we do.

We are not a Server, Storage, Anti Virus, Windows or Print Managed Service provider. We are strictly a Voice, Data and Wireless Managed Service Provider. We focus on core infrastructure technologies and ensure our staff have the latest certifications to be the best in those areas.

End to End is a member of the Trust X Alliance, a group of trusted partners that have come together to deliver best in class solution for our customers. Each member has their area’s of expertise allowing each of the members to focus on what they do best.

When I look at an organizations web site and they claim to do everything from Web Development to Cabling, Security, Wireless, Data Centre, Cloud Services, Managed Services, Managed Security Services, Managed Print Service etc. it makes me wonder how good they are at each of these technologies. Even within the Data Centre, there are L2 and L3 Switching technologies, Hyper-V, VM Ware, Fibre Channel, Fibre Channel over Ethernet, Linux, Windows, Storage, Firewalls, Routing etc. after

And even within common technologies there are multiple vendors. Can you be a Firewall expert in Cisco, Juniper, Fortinet, Palo Alto, Checkpoint, Sonic Wall and Watchguard. I think not. You may be able to understand them all but you can only be an expert in two or three…

Now I know that there are large organizations out there that can and do deliver all of these services. But do they really act like one company. Does the Data Centre guy interface with the Firewall guy within that organization or are they in separate cities and have never met each other?

If you have a need for anything, you can call me up and if it is my core, I’d be happy to deliver it. If it is not, I’d be happy to give a referral to our of our Trust X Alliance partners, and if I can deliver some, but not all, I will be completely upfront that we would be bringing in a trusted partner to help deliver the services I can’t.

This allows End to End to deliver high quality Managed Services in Voice, Data and Wireless technologies, while leaving the other technologies to companies that focus on what they do best. We win, our partner wins and most importantly our customers win.


1 thought on “Being All Things to All People

  1. We’re where you were 23 years ago. I guess we need to find our special sauce before we go in too many directions is what I’m taking away from this. Thanks Heath.

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